BROADCAST DEREGULATION AND EFFICIENT INFORMATION DISSEMINATION IN NIGERIA

BROADCAST DEREGULATION AND EFFICIENT INFORMATION DISSEMINATION IN NIGERIA

Abstract

Deregulation has benefited all Nigerians as it encourages individual investors to set up their own television stations in Nigeria. ” will be investigated. (Research by NTA and ITV Benin). Four research questions were formulated for this study. The total population of 371,106 was from the Ikupoba Oha local government area of ​​Edo. Respondents were selected by researchers using a targeted sampling technique to obtain a sample size of 150. The research found that broadcast media stations are being deregulated, making news easily accessible to everyone in Ikpoba oha. Among other things, they suggested that the government should promote deregulation to promote efficient information.

chapter One

Foreword

1.1 Research background

Broadcast media consists of radio and television. Both are mediums of education, entertainment and advertising.

According to Oroh, Chester et al. (1971, p:
4) Broadcasting is defined as the transmission of signal frequencies that are normally and/or visually receivable by the general public. However, radio broadcasts were made through the British Empire Service from Daventry, England. Shortly after that year, the Lagos 1932 station began experimenting with retransmission services. Nigeria’s post and telegraph office distributed the program to subscribers in Lagos, Kano and Ibadan. It was to operate in conjunction with the Empire Broadcast Service.

Radio finally made its debut in 1936 when his first radio distribution service (Rediffusion) was launched in Lagos and distributed programs from the British Broadcasting Corporation (BBC) in London as part of its overseas service. According to Okunna, citing Okenwa (1993), television came to the country on a regional basis.

Nigerian Politics Before Independence

Greater emphasis on regional development and innovation

This should accelerate the pace of development in the region.

Over the years, the Nigerian television industry has been under government control.

However, after the deregulation of television in Nigeria, the media has seen a significant rise and has taken a similar route to that of the Nigerian Television Authority (NTA). Probably AIT (African Independent Television). It’s boring and certainly doesn’t allow you to make any serious plans in the area of ​​content development. )

A major driver of the growth and development of broadcasting in Nigeria was the deregulation of the broadcasting environment through the issuance of Decree No. 38 of 1992 (now the Act of Parliament), which established the Nigerian Broadcasting Commission (NBC).

In Nigeria, television broadcasting was started in October 1959 by the then Western Regional Government. It was known to both Nigerians and Africans as West Nigeria Television (WNT) Ibadan. After that, all other regions eventually established television stations.

At some stage, however, the federal government overhauled its control of television broadcasting in Nigeria and changed its name from a local name to the full authority Nigerian Television Station.

Over the years, television adoption has been facilitated by local governments, while broadcast media has been controlled solely by the federal government. Based on the population, the then military government of President Ibrahim Babamos Babagida (IBB) established the Nigerian Broadcasting Council (NBC) by Decree 38 of 1992 to license private broadcast media in Nigeria, Approved…Since then, many commercial broadcasters have jumped on it. These private media include ITV, AIT, MINAJ and GALAXY. This is to ensure that the information is properly and effectively disseminated in society. The question is how this was achieved. It’s been a few years since deregulation, but can we say that society still gets a lot of information from the public despite the deregulation? Research wants to know.

Nigeria Television Station (NTA), Benin

Television broadcasting in Nigeria is operated by the Nigerian Television Authority (NTA). The only deviation occurred during the Second Republic (1997-1983). Under the 1979 Constitution’s provision that radio and television broadcasting were equal matters between federal and state governments, several states established their own broadcasting stations independent of the NTA, structured managed, managed Otherwise, the agency has broad powers to oversee the country’s television industry. A decision-making body was established in the organization with 16 members: the Chairperson of the Council, the Secretary General and the Women’s Representative. ■ Organizations and individuals with experience in each of the following areas. Mass Media, Arts and Cultural Management, Engineering, Finance, Education.

The NTA was formed to restore order to the chaos, restore a sense of the nation’s destiny, and spread a common cultural body to all ethnic groups in Nigeria through telecasts. It also ensures that the services it provides reflect the unity of Nigeria as a federation, while appropriately representing the cultural characteristics and affairs of each state, zone, or other part of the federation. Additional tasks of the authorities include, among others:

1) coordinating and coordinating the activities of the entire television network;

2) Estimation and operation of fund distribution patterns between stations.

3) Act as a liaison between the federal government and zone operations.

4) For delivery of goods sent by others.

independent television

ITV was founded on June 26, 1995 by Dr. Chief. Established Gabriel Osawar Igbinedion. She was licensed by President Ibrahim Babamose Babaginda. The station began broadcasting on March 27, 1997 on her UHF Channel 22 in Benin City, Edo State. The station logo reads “Certainly the Best”. It was the first private broadcaster licensed in Nigeria.

The station consists of seven departments. This division includes Administration and Human Resources, Engineering Programs, General Operations, Commercial Marketing, Accounting, Training, and Talent Development.

Since then, they have had a great presence in information, entertainment, education and other areas of interest to broadcasters.

1.2 Problem Description

Deregulation is essential for information dissemination. The statement is that the government has eased restrictions on broadcast media because information dissemination is still sparse. Some commercial stations are now turning them into political campaign forums for themselves or their entourage. Is this the goal of deregulation? This is his one of the problems faced by Nigerian media personnel. The impact of ownership of this private media house cannot be ignored as it needs to be protected. The establishment of a media house by them will serve not only information dissemination but also their profits. The statement is therefore a question of how media practitioners can ensure the free flow of information

1.3 Purpose of the survey

The purpose of this study is to identify broadcasting deregulation and efficient information dissemination in Nigeria using NTA and ITV as examples.

1) To study the impact of the state of emergency and the expanding deregulation of broadcast media on the improvement of broadcasting stations in Edo.

2) Investigating whether deregulation of broadcasting is being used to monitor government activities in Edo State

3) I want to know whether deregulation of broadcasting contributed to the development of Edo.

4) To find out whether people in Edo state prefer media deregulation over state-owned media

1.4 Research question

1) Did the declaration of a state of emergency and the growth of broadcast media improve broadcasters in Edo?

2) Did the deregulation of broadcasting stations act as a watchdog for government activities in Edo? 3) Did deregulation contribute to the development of Edo?

4) Do people in Edo prefer private media over state media?

1.5 Scope/Limitations of Investigation

The investigation was narrowed down to the NTA and ITV in Edo State, Benin City. It is not only difficult, but impossible, to study the impact of deregulation in all 36 federal states, so compare the time available for this task with the other resources required.

limit

The main problem with this study is the time factor. The time in which this study was conducted was too short for the researchers to undertake a more thorough and comprehensive research work. An error may have occurred. Financial problems. Being able to raise funds for project work was a big challenge.

1.6 Importance of research

This work is important because it will benefit the general public by learning the rationale and benefits of deregulating the broadcasting industry.

government:
We need to empower government through NBC to sanitize and regulate various stations. Media house:
Broadcast media will feel the need to repackage shows as they compete between broadcast organizations, both audience and adventist.

Research should consider whether the goal of deregulating broadcast media is being met. and find out the obstacles they face in achieving their goals. Also, to discover that the deregulation of broadcast media allows the free flow of information.